Mandarin Oriental | Digital YOU

Mandarin Oriental

Mandarin Oriental customers sneak into the kitchen

Mandarin Oriental | Digital YOU
Mandarin Oriental | Digital YOU

The Mandarin Oriental challenges us to broadcast their gastronomy proposal to attract customers and talent. To do so we turned the menu into their digital strategy.

Client
Mandarin Oriental Hotel Group
Link

The dishes of the different restaurants form the website, the newsletter and are automatically spread in social networks, promoting virality and subscription. A second reading allows the customer to see the making of each preparation, generating an interest among a foodie and professional public.